Pedestrians and cyclists are among the most vulnerable road users due to their difference in size and speed compared to motorized vehicles which place them at a higher risk of being seriously injured or killed when involved in a crash.
For that reason, the Jacksonville Urban Area Metropolitan Planning Organization (JUMPO) is working on a pedestrian and bicycle safety campaign named “Alert Eyes, Save Lives” to uncover the characteristics of pedestrian and bicycle crashes in the JUMPO planning area with the goal of taking corrective actions to prevent fatalities and serious injuries among non-motorized road users.
“Alert Eyes, Save Lives” is comprised by three main action areas in to address the pedestrian and bicycle safety problem: